Archives / July, 2009

Power to the people

Over the last 6 months I’ve noticed a large number of business plans that are incorporating some form of “crowdsourcing” into their business models. Crowdsourcing, popularized by James Surowiecki excellent book The Wisdom of Crowds, seeks to harness the power of the masses with the idea that the “crowd” can often produce a better result than any given individual (in the classic crowdsouring example a large group tries to guess the number of gumballs in a jar; typically the average guess is closer to the right number than any individual guess – the crowd as a whole is better than even it’s smartest individual member).  There are some great business ideas around this – particularly ones that truly take advantage…

Test Engineers Needed!

Trada (one of our Boulder based portfolio companies) is looking to hire. They’re looking for a tech-skilled individual who thinks they can do just about everything, because they might be asked to.  Primary role is testing their online advertising app but there’s a huge opportunity to contribute much more.  There’s dev work; cloud systems admin; operations tasks; end-user support; and even customer facing account management tasks that can be added to the mix for the properly skilled (and properly motivated) individual.  While still in stealth these guys are already rocking. Interested? contact Michael Lawless at