Today over on the Foundry Group blog, we announced an investment in Medialets – a mobile analytics and advertising company that helps mobile application developers track usage and other statistics about their applications and provides technology that enables them to monetize those applications via advertising. I’m sure you’ve heard me talk about Foundry’s "thematic" investing approach in the past (here’s the key post to read if you haven’t and you’re interested). It surprises people however, when they hear us talk about some of the investments we’ve made in online advertising not as "advertising" but as part of our glue theme. Specifically we view advertising through the lens of connective technologies – those that help advertisers connect with users and remove…
Archives / May, 2009
Foundry Group Invests in Gist
Today Foundry Group announced that we’ve invested in Gist and I couldn’t be more excited about what they are working on (see our blog post here; Gist’s post here). Gist has developed a powerful product that helps users find and sort information about the people, places and companies that are meaningful to them ("where your inbox meets the web") . It’s an implicit service – they use information contained in your inbox, calendar and contacts to determine the strength of various connections and surface both public and private information about topics that are both timely and relevant for you. For example for an upcoming meeting Gist will organize not only news stories and social media mentions of the company and/or…
Subtle signs of change
The initial signs of hope in a market are often just the sense that things are swinging in the right direction. This is why measures such as "consumer sentiment" are so important to the outlook of an economy – when people think things are going well, they often do (and because consumers power over 70% of our economy how people are thinking about spending has a pretty material impact on how the economy actually does). There’s no venture capital equivalent to consumer sentiment (and frankly how could you poll a group of VCs and get them to agree on something anyway) but I feel that things are on the upswing – at least in the world of early-stage investing. Here’s…